The Idea

Pure Via – the natural stevia sweetener – needed a website refresh that took their current branding to the next level. For that, they required a company that could work quickly and efficiently with their tight timelines and rigid framework. This is where elevenZero came in.

The Process

The website required expert knowledge of .NET, HTML, CSS, CMS, Javascript, and jQuery. Working closely with the design team elevenZero was able to leverage the existing .NET site and layer in a suite of new functionality, while updating the visual brand language.

The Results

Pure Via has been an enormous success for Merisant, Pure Via and Equal’s parent company. The design refresh, the new functionality, and the continued updates have helped the Pure Via web presence continue to evolve.